Studio concept, fiction
Static
A science fiction thriller concept with one word to sell
The brief
What the concept set out to do
Create a cover for a near-future thriller about a signal that should not be answered. One-word title, high energy, no spaceships.
Approach
Design decisions
- A single oversized word in a tall condensed face, with a slight colour split on its edges, suggests interference without a literal illustration.
- A receding grid in cyan on near-black sets the near-future tone and gives the cover depth at thumbnail size.
- The tagline is set wide and small so it reads as a whisper under the shout of the title.
- Everything is vector, so the cover scales from a store thumbnail to a conference banner without loss.
What it demonstrates
A typographic cover: when the title is strong enough, the design job is to get out of its way.
Deliverables shown in this concept
- Front cover concept
- Animated title treatment for social media
- Ebook cover sized for stores
Books A Nation's contribution to a studio concept is the whole design: concept, typography and artwork. For client books, our contribution is stated on each project only once the author has confirmed it.
Want this approach on your own book?
Our book marketing service starts with a brief like the one above and ends with files you own.
Related reading: The first-time author's self-publishing checklist
